The Disney Way

I really enjoyed the Disney way by bill Capodagli and Lynn Jackson. Walt Disney is one of my biggest heroes, from his amazing creations of fantasy in his movies, to the childhood soft spot of disneyland, to his multi-billion dollar Disney empire. The Disney Way is a book inspired by Walt Disney's motto of Dream! Believe! Dare! Do! It is a great motto to carry through life  and a surefire phrase to live by so that your dreams will come true. No one can deny the success of the Disney brand, and Walt was just smart enough to manage all of his creations to the fullest extent. This book is filled with really useful information that can be conveyed to any company on how to create, network, and manage an empire. I found it interesting that the authors were not even disney affiliated but that they had used the techniques so successfully they wanted to share with  the world. Everything in the book is practical, common sense strategies to build a team and micromanage everything to the fullest. Looking at the Walt Disney Empire, it is tough to think that it all started with a mouse.

Camelia Laurio